When I began to write this post i discovered this topic is more than just a single post and a more than I could ever have imagined. When you visit a Disney park Imagineer's are not just stimulating your eyes and ears but they try to involve all five senses. When you go to a Disney park you taste, you touch, you smell, you see, and you hear; every one of your senses is stimulated at any moment while you are in the park. By using your five senses Disney is able to emerge you deeper into your experience and by making the experience even more enjoyable. The first sense i will touch on is sight and Disney wastes no time using this sense once you approach a Disney park.
Sight is Disney's most powerful tool, the use of weenies (weenie- a term coined by Walt to describe an object that draws people in.) draws you into areas is key in bring people into the park. OK for instants imagine the Magic Kingdom with out Cinderella Castle or EPCOT without Spaceshipearth it would take away that WOW factor when you first enter the park and it would lack a key element in the grand story Imagineers are trying to convey to the guests. These are a few of the very noticeable weenies, but there are smaller weenies with in the theme parks as well as in the resort hotels and even the shops at the Marketplace. An example of a smaller weenie is if you have been in the Animal Kingdom Lodge and walked into the lobby and gone whoa.
Another Disney sight staple is dramatic lighting if anyone has walked through any of the parks at night the notice very dramatic lighting all over the parks. In the past year Disney has debuted two new Shows using lighting and exciting new visuals using dramatic lighting and affects. Disney's World of Color at Disney's California Adventure uses lighting and water affects to project famous Disney movie scenes on to the water. Another new show that has less technical elements, but still delivers on the wow factor is the new The Magic, The Memories and You! witch is a projection of Disney movie clips as well as family videos take by real families while at Disney World on to Cinderellas Castle.
My next post will center around using your ears, Disney surround you with all sorts of sounds to pull you into the story and the place that Imagineers are bringing you into.
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